In Sanskrit, the word Ayurveda means the ‘science of life'. This is really the core of how In Fiore was started. In our case, the nature of all our things is in the oil. Not any oil, but the pure goodness of our essential oils. When you visit our atelier in San Francisco, you might be surprised to learn why so many of our clients rely on the health benefits of a daily oil practice. It’s not hard to do with us; over 80% of our product offerings are oil-based making it easy to incorporate the age-old philosophies of Ayurveda into your everyday dosha balance.
First off, why oils? Founder Julie Elliott is an entrepreneur obsessed with her craft and took to Ayurveda when creating her line of wildcrafted body oils. She says, “Oils are lipophilic, meaning they pass through the lipid layer of the skin faster preventing water loss and plumping the skin while improving skin tolerance and providing free-radical protection. Oils are also ideal carriers for delivering nutritive essences deep into the skin right to the collagen producing cells.”
The bold, uplifting power of essentials oils are due to their highly concentrated nature; most are 50-70 times more therapeutically potent than the perennial plants they are derived from. These essences readily penetrate the cell walls and are considered as nature’s most effective delivery agent for fortifying your cells for healthy function and longevity.
Long Life, Good Sleep & Healthy Skin
Abhyanga is the beautiful Sanskrit word that is comprised of the word Aba meaning “glow” and Anga, which means “limbs.” This is the daily Ayurvedic practice of full body self-massage, which impressively benefits the skin. Ancient Ayurvedic medical texts reveal the advantages of a daily oil massage: “It wards off old age symptoms and exertion, bestows good vision, provides nourishment to the body, equips one with a long life, good sleep, and healthy skin.”
With a freshly infused, organic body oil, you can strengthen the body, impart firmness to the limbs, tone and vitalize the tissues of the body, nourish the body, increase longevity, improve your sleep patterns, strengthen the body’s tolerance and immune system, and stimulate circulation. All of these work synergistically to minimize the cumulative effects of aging.
Ayurveda also teaches us that there are seven dhatus or layers of tissue within the body. Each is successively more concentrated and life-giving. To reach the deepest layer, your body oil should be massaged into the body for 800 mantras or roughly 5 minutes. Thanks to the daily stresses we incur, we suggest the entire body needs a minimum of 15 minutes of deep and intense massage time. Lastly, don’t forget the feet. Massaging oil into the feet benefits tissues, veins, and ligaments alleviates stiffness and fatigue, feet become strong and firm, and is known to enhance vision
Not sure where to start?
Our coveted Botanical Solutions are a great place to start, and we’re also available by phone or email for a consultation to help you choose the best oil for your daily relaxation needs.